2021 KATU CU4Kids Campaign Recap
Each year, Rivermark and other regional credit unions pool together financial resources to fundraise for OHSU Doernbecher Children’s Hospital through a collaboration we call CU4Kids. Since 1996, CU4Kids has raised over $195 million for Children’s Miracle Network Hospitals nationwide, and it all started here in Oregon!
The pandemic continued to present unique challenges, so we decided to bring the fundraising campaign to community members in the comfort and safety of their home. We partnered with 7 other credit unions and KATU throughout the month of September, and together with the generosity of the community, we raised a total of $320,096! This money will directly support the Rood Family Pavilion at OHSU Doernbecher Children's Hospital.
The Rivermark President and CEO, Seth Schaefer, does a great job articulating the "why" behind Rivermark's participation in CU4Kids fundraising in the interview from Afternoon Live.
Rivermark's Involvement with OHSU Doernbecher Children's Hospital
For years Rivermark has been deeply invested in supporting OHSU Doernbecher Children's Hospital. In fact, children's health is one of our three community pillars.
What is Credit Unions for Kids?
Credit Unions for Kids is a nonprofit collaboration of credit unions, chapters, leagues/associations, and business partners from across the country, engaged in fundraising to support 170 Children's Miracle Network Hospitals. The local Chapter of CU4kids focuses our efforts toward the OHSU CHildren's Hospital.